Various pieces done for digital, social and 360:

PREFERENCE HAIRCOLOR CRAFTIER : Digital platform allowing consumers to, for the first time, discover, learn, play and mix-up their own color at our color craftier. A colorful and delightfully educational process to see all that goes into the creation of one shade and the story behind its creation.

DESTINATION BEAUTY LOGO DESIGN : For L'Oreal Paris's Youtube channel dedicated to its beauty vlogger community

AOL DIGITAL VIDEO: 5 Holiday Must Haves by Nany's Klozet Created AOL Digital Content Videos, housed on stylist.com, the ultimate beauty vlogger community. I worked with the beautiful Daniela Ramirez @NanysKlozet on this one. Her reach spans beyond 370k followers, and this video was one of the most successful to date, driving huge holiday sale numbers for L'Oreal Paris. 

AOL DIGITAL VIDEO: 5 Prom Must-Haves by @viviann_v  This beauty tutorial features the super cut, fun and vivacious youtube vlogger: Vivian Vo-Farmer. She connects with her teenage audience to deliver Prom Night Hacks to keep your look fresh.

The shoppable MatchMaker by True Match Digital App dives deep to ask our target a series of calculated questions, ensuring she is lead to her one and only shade of True Match.

DIGITAL CONCEPT:  Effortless Excellence Haircolor Microsite.

DIGITAL CONCEPT:  Live in Feria Haircolor Microsite.

CREATIVE: ACD, Art Director: Theresa Linares